Sunday, 5 November 2017

Digipak analysis: Lana Del Ray: Born to Die

The front cover for the digipak is very clean cut.  The mise-en-scene is very traditional and old school with the clean high neck shirt which is white showing purity and innocents.  The sky has very little clouds but isn't cloudless showing here could be overshadowing thoughts in an otherwise happy world.  This shows the happy lyrics with sad undertone.  There is a house and a tree showing the typical suburban place. The suburbs are often used in media and film to illustrate a disturbing conformity in a perfect looking place, where there is something below the surface that is being covered up. (Disturbing Behavior, Arcade Fire's The Suburbs etc.)
Image result for born to die lana del reyImage result for born to die lana del rey digipakImage result for born to die lana del rey digipak back
The CD is quite plain and simple but effective.  It is white to show the innocents linking to her shirt on the front but had the roses which show the underlying truth and that there is love and lust throughout the album.  It could also be similar to the saying "a rose between thorns" which would show something bad within something good.
The back of the digipak is quite simple as well and has a strict colour scheme of red, black and white.  These simple but effective coluors show how simple it is but had red for danger and love.  It's also at a slight angle (the writing) which shows something isn't quite right and is a bit uneasy.

Overall, i like the CD as it is so simple but looks so good.  I like the front cover as it shows how innocent and plain Lana Del Rey is but how suburban and normal she is at the same time.  I don't like the canted angle of the writing on the back of the digipak as it is quite unsettling and looks odd. 

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The End

Today is the last deadline day, so now we are going to start studying for the A2 exam in the summer next year.